Komið við hjá Jóni Gunnari
Hreinn Friðfinnsson’s art is lyrical and at the same time heartfelt; it has been likened to a philosophical journey of exploration through ephemeral everyday existence. His works are often concerned with something ethereal and intangible such as light, wind or the non-existent. At an early stage he was influenced in his art by the Fluxus movement and conceptual art. In the 1960s Hreinn was one of the founders of SÚM (Young Artists’ Society), one of the most influential movements in the history of Icelandic art; and he is among the leaders of Icelandic conceptual art. Hreinn has worked in a range of media: photography, drawing, painting, sculpture, found objects and installations, often using mirrors to achieve symmetry. His works do not work only on the visual level, but also stimulate the observer’s imagination and memories by means of allusions in the title or in other ways.